In 2012 Kobo was sold to Rakuten, and it remains a leader in the field. In 2009, she co-founded Kobo to participate in the exploding e-reading market. She began expanding Indigo into the US in 2018, starting with the first store at Short Hills in New Jersey. Īlthough Indigo has increasingly stocked giftware in its stores, Reisman said this in a 2018 interview about the company's core product: "Books were, are, and always will be the heart and soul of our business". Since 1998, Reisman has also chosen more than 262 "Heather's Picks" for Indigo, which are books specifically recommended by her and come with a money-back guarantee. in 2009 and two years later, sold Indigo’s majority stake in Kobo to the Japanese company Rakuten for $315 million. In 2001, Indigo Books and Music acquired its main rival, Chapters, to form the largest book retailer in Canada, obtaining a clear leadership position in the book retailing industry. She raised $25m from a group of investors based on the original concept document for Indigo. When Borders was unable to obtain the necessary federal regulatory approval in Canada, Reisman founded a company called Indigo Books and Music. In 1995, she was invited to become a "front-line investor" for Borders Group, which was planning to enter the Canadian market. In 1979, she co-founded Paradigm Consulting and served as the managing director of this strategic change consultancy until 1995. Īfter her first marriage ended in divorce, she switched careers and joined her brother Howard’s company. Reisman was first employed in social work as a caseworker. Reisman was born in 1948 to a Jewish family in Montreal, Quebec and educated at McGill University where she received a Bachelor of Social Work degree. She is the co-founder and past Chair of Kobo, and was appointed an Officer of the Order of Canada in 2019. Reisman is the founder and chief executive of the Canadian retail chain Indigo Books and Music. He said in recent years, the 21-year-old company made a shift away from a focus on books, anticipating that Amazon would quickly gain share.Heather Maxine Reisman OC (born August 28, 1948) is a Canadian businesswoman and philanthropist. Toronto-based retail analyst Bruce Winder, co-founder and partner of the Retail Advisors network, said Indigo is hoping the Amazon defense strategy it’s employed in Canada will resonate with U.S. It’s also built an arsenal of private-label brands exclusive to the retailer, including IndigoKids, IndigoBaby, Wellness, IndigoPaper, among others. It’s held its own against the growth of Amazon in Canada by moving beyond books to lifestyle and home accessories, and it’s created an inviting atmosphere for customers. The company, which is Canada’s largest book, gift and specialty toy retailer, currently has 85 large and 121 small-format stores under the brands Indigo, Chapters, Coles, Indigospirit and The Book Company. customer as well,” said company spokeswoman Kate Gregory. “Indigo offers a unique approach to lifestyle retail with our product curation, store design and joyful events and experiences, all inspired by books and celebrating the power of human connections.” “Our customers in Canada often say that Indigo is their happy place and we believe our concept will resonate for the U.S.
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